When they had brought them outside, one [of the angels] said, “Escape for your life! Do not look behind you, or stop anywhere in the entire valley; escape to the mountains [of Moab], or you will be consumed and swept away.”

The firstborn gave birth to a son and named him Moab. He is the father of the Moabites of today.

When Husham died, Hadad son of Bedad became king in his place.
He defeated Midian in the field of Moab;
the name of his city was Avith.